Chiara Aliotta

Five Steps To Design Your Product With Powerful Storytelling — Smashing Magazine

Chiara Aliotta • April 18, 2025

Through the design of the Smart Interface Design Patterns landing page, Chiara Aliotta introduces you to the five steps of digital storytelling that lead to a successful and memorable user experience. I can’t imagine the digital world without the magic of storytelling. While I consider storytelling as an art, it is also a discipline that […]

Uniting Rikyu’s Wisdom With Brand Experience Principles — Smashing Magazine

Chiara Aliotta • December 26, 2024

Whether digital or physical, designing a customer touchpoint requires an understanding of the essential relationship between the brand and the user experience, which is also known as the brand experience. Yet more importantly, a brand must define the principles around which they intend to build a long-lasting relationship with their customers. This article is a

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Chiara Aliotta

Five Steps To Design Your Product With Powerful Storytelling — Smashing Magazine

Uniting Rikyu’s Wisdom With Brand Experience Principles — Smashing Magazine

Design Inspiration (October 2016) — Smashing Magazine

Integrating Localization Into Design Systems — Smashing Magazine

Have You Figured It Out Yet? — Smashing Magazine

Team Collaboration And Closing Efficiency Gaps In Responsive Design — Smashing Magazine