We should be able to measure how well a particular design solves a particular problem. Let’s explore design KPIs that capture user’s experience, how to measure them and how to keep both users and business stakeholders happy, over time. In this series of articles, we highlight design patterns and techniques to design better interfaces. You […]
In this article, Denis Studennikov will be taking a closer look at a design case study and discuss possible reasons why its customers abandon their online shopping carts and what solutions are recommended in each particular case. Sunuva is a global fashion brand for kids established in 2007. Today, their products are featured in famous
Embedded systems make our lives easier. We unawarely interact with embedded systems all the time, and they go largely unnoticed — until things do not work as expected. In this article, Eva gives an overview of what embedded systems are and how they impact our lives. She presents three main learnings gained across her quest
In this article, John Scott Bowie shares the story of 40 years of attempts to advance corporate UX maturity that — after numerous initiatives with marginal results — culminated in a breakthrough project that accelerated a company’s UX maturity from “Emergent” to “User-Driven” in less than a year. You can incrementally advance corporate UX maturity
UX checklists with best design practices, accessibility guidelines, design system checklist, tables UX checklist, UX research methods, form design UX and flowcharts. Given just how complex the web has become, it’s easy to overlook some fine little details just before the big release. And sometimes it’s difficult to pick out just the right technique or
How can companies change their rating and review systems to better benefit users? Matt Athanasiou shares some steps to improve the experience of reviewing literature and other products — while also building stronger connections. Product ratings and reviews should provide clarity about a product’s qualities. Unfortunately, the nearly ubiquitous star rating scale can foster assumptions;
The customer journey is not limited to a website alone. Simply by combining the world of website design and telephony, far better results can be obtained for your organization. And thanks to the similarities and mutual benefits, it is an easy step to take. It is exciting how websites are being optimized. Localization, A/B testing,
Throughout the research and design processes, our unconscious biases are the greatest risk to delivering inclusive experiences. From who we include and exclude in our research to how we plan and conduct research, it’s crucial that we understand how our unacknowledged biases can perpetuate systems of exclusion. As designers, we want to design optimal experiences
In this article, Keima Kai provides a brief history of AI in web design, explores its current implications for creativity, and offers suggestions for how web designers can stay ahead of the curve. For years, reports have been warning of technology taking away jobs, particularly in fields like food preparation, truck driving, and warehouse operations.
In this article, Sara Dholakia presents a guide on how to choose just the right type of data visualization, with guidelines and things to keep in mind. Data visualizations are everywhere; from the news to the nutritional info on cereal boxes, we’re constantly being presented with graphical representations of data. Why? Data visualization is a
